Lafuma is a famous European professional outdoor brand began in Anneyron of France in 1930. Its appearance is due to the persistent beliefs of three brothers Victor, Alfred and Gabriel on the mountains and nature. Lafuma is named after the last name of the three brothers.

At first, Lafuma only produced and sold various types of backpacks and luggage bags, then camping equipments, and after that came into the fashion industry. Now it has grown into a professional mountaineering outdoor brand. In World War II, Lafuma provided equipments to the French army and became famous all over the world.

Traditional Lafuma has gone through 80 years of journey, and has now entered into in 45 countries and regions. It is recognized as an international first-line outdoor brand with various product line, high technology content and unique design.